Classy Competition
I have recently taken note of a couple of our competitors linking to us. And they didn’t even use a link condom (rel = nofollow). 
Advanced Access – the 900 pound gorilla in our industry (that we are absolutely no threat to) – linked to our 106 Content Ideas article because they apparently recognized that it may be a valuable resource to their audience.
Mary McKnight from RSS Pieces has linked to us so many times I have lost count. We enjoy her work and link to her site freely as well.
This is an excellent example of the NASCAR theory of
coopitition: two or more competitors working together to achieve a common goal.
Hey, we all get around the track a bit faster if we go around together!
We are living, breathing proof that businesses don’t have to encourage a cut-throat, mean-spirited style of competition in order to be successful.
Coopitition is much more pleasant, and something we plan on embracing for a long time.
So.. a big warm, shout-out goes to Advanced Access and RSS Pieces for showing true class!
-Jim
It was a great article
We continue to refer people to it and I know many of our Customer Service Representatives have found it helpful to pass on to clients. Great job!
December 11th, 2006 at 5:59 pm“Hey, we all get around the track a bit faster if we go around together!” – well said! I am sure that a lot of agents will benefit from those ideas.
December 12th, 2006 at 11:58 amWell said, Jim. And thanks for the link love.
December 13th, 2006 at 7:02 amAdvanced Access being a 900 pound gorilla? I’d think of many other names, but they’d all be a little more risky and whimsical.
Mary and I have bumped into each other a few times over the past two months. There is so much room for growth for companies to work together on slightly different ideas that there is no reason for cut-throat competition. (I secretly think Mary is the Coyote and I’m the Bunny however…)
The work day is a lot more enlightening knowing people are trying to succeed rather than knocking the other people down. Products and services speak for themselves, so I hope everyone puts forth the effort to meet everyone else at the top.
December 13th, 2006 at 4:56 pm